January 4, 2007 4:01 am Jewish name-branding: What happened to ‘Jacob’? My husband and I named our children after their ancestors, according to Jewish tradition. As a first-generation American Jew, I continually try to instill in both of my children a sense of Jewish identity and heritage. I have shared with them the stories, the legacies both my parents have shared with me. By learning about […] By Beverly B. Margolies