If last month’s special Starbucks “Unicorn Frappuccino” whet your appetite for rainbows and sprinkles, the fine folks at the Nosher have good news. Meet the Unicorn Challah.

“If a rainbow challah and a funfetti challah had a little love child, it would be this whimsical and delicious unicorn challah,” is how the food bloggers at My Jewish Learning describe it.

It starts with your standard challah recipe, and adds pastel food coloring, sugar, sprinkles, and — how did we ever serve challah without this? — marshmallow fluff.

03-4-L-Unicorn-challah-vertical-710x900Marieke van der Poel, the founder of trend forecasting company Proef, provided some cultural context to the unicorn trend in an interview with the San Francisco Chronicle.

“We’ve been doing more experiential escapism,” she said. “The regression is going back almost in an ironic, nostalgic way.”

She pinned responsibility for the trend on millennials who grew up in the late 1980s and early 1990s, during the original incarnation of the “My Little Pony” cartoon.

Meanwhile, we’re holding off on trying the unicorn challah until the Nosher offers a matching chicken soup recipe. Rainbow matzah balls, anyone?